The FA – National Game Strategy
We worked with The FA to bring to life their National Game Strategy which focuses on ‘developing football for everyone', across the game. With a lot of complex information and stats to communicate, it was important that the design broke down information into a digestible format, with high quality photography and pull out featured stats to keep readers engaged.
Using a dual, bold colour palette and large scale typography, we also brought to life the Strategy in an interactive e-book format which was more environmentally friendly and brought the strategy to a wider audience online.
